Design and Communication Solutions
This summer newsletter was produced using an existing brand template. Tasks included initial curation of stores and first-draft copy for some of the articles, image selection, print management, version updates, and print production. The project also included a custom outer envelope. See a PDF of the finished newsletter.
These appeal letters, produced for Clark County Food Bank, included areas for variable text to be inserted for various donor segments. This project included first draft copywriting, Image selection, version editing, and production of press-ready files with layered variants for the segment versions. These appeal letters were supported in a coordinated campaign including email and …
Continue reading “Appeal Letters for Non-Profit Fundraising”
These packaging inserts include warranty and customer service information, as well as cross-sell messaging on the outside panels. They each fold out to an instrument care poster on the inside. The project also included a visual folding instruction sheet to assist the overseas vendor. Roles: Concept, Copywriting, Design, Production.Read the Electric Violin copy. Acoustic violin insert …
Continue reading “Packaging Inserts for Violins and Electric Violins”
These ads ran in symphony concert programs and were produced for Kennedy Violins. The little girl with the bow in her hair is one of the photos I took and a company-sponsored event.
These ads were produced for America the Beautiful Dreamer and used in direct-mail coupon circulars. Role: Design, photo editing, and production.
These print advertisments for the Kroger corporation were used in print circulars and publications. While at Kroger I produced ads for Fred Meyer, King Super, and QFC. I also helped with branding, OOH, collateral, and display projects. Role: Design Contractor.
Here are a couple of newspaper ads to promote a salon. Images were provided. These were done in conjunction with a salon launch and branding project. Role: Design and Production.
This poster was used to promote a concert and vocal workshop. The illustration was created in Adobe Illustrator. There was also a coordinating print program that was produced for the event. Role: Design and illustration.
These POP marketing posters were used to promote home organizing workshops. These workshops were in-store events featuring Storables products.
These image setups were used for retail store window coverings. This selection, and other configurations, were completed for QFC stores while I was a design contractor for Kroger. I worked in design and production roles on this project, using supplied images.